Dataloft Inform provides instant insight on a local property market. It is affordable, easy to use and like having an... Read more
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Dataloft Inform provides instant insight on a local property market. It is affordable, easy to use and like having an in-house research team at a fraction of the cost.
Subscribers benefit from being able to win trust, engage with their customers and generate new business by demonstrating their expertise. Brits are fascinated by their local housing market and agents who use Dataloft Inform can satisfy their curiosity by providing relevant and intelligent market insight.
Dataloft Inform brings property market data to life, in seconds. The wide range of content available is vibrant and branded, from market reports to analytics that automatically appear on your website and weekly infographics. Dataloft Inform’s content is ideal for keeping the conversation going with customers, whether through social media, website content, door drops, blogs or valuations.
Problems we solve for agents
Did you know that 78% of home owners and 76% of landlords state 'Good market knowledge' as a top priority when choosing an agent? But where can you get hold of the information to prove your expertise?
Dataloft Inform is packed with award-winning hyper-local content that will allow you to demonstrate 'Good market knowledge' all-year-round. Constantly updated, branded and personalised, the range of collateral, infographics, statistics and commentary can be used throughout your marketing channels and to win instructions.
We are committed to providing the highest quality hyper-local market insight and content. And we also want to make our award-winning content go further for subscribers. Integrations are at the heart of our strategy.
A Dataloft Inform subscription starts at £139 per month. This includes a batch of postcode sectors within a ‘Housing market area’. Most subscribers only require access to one ‘Housing market area’. If you require a wider area of geography, the Dataloft team will discuss that with you.
A subscription includes access to branded, personalised and editable market reports, flyers and letters; charts; commentary; statistics; infographics; surveys and integrations with other top suppliers.
Sign up through kerfuffle and benefit from an exclusive first month free. We’ve also agreed a kerfuffle GROUP OFFER to allow agents to benefit from enterprise price deals normally only available to large groups. So, the more of you that sign up, the lower the cost for each subscription.
Setup / Onboarding
Dataloft Inform is easy to use and the Dataloft team are on hand to help with any queries, large or small. The onboarding process is as follows:
- New subscribers provide the postcodes in their patch, logo, brand colours and contact details to allow Dataloft to set up their account.
- Subscribers then receive a welcome email, an invitation to attend our weekly training session (they can attend as often as they like) and access to an extensive training area full of guides and advice on how to make the most of Dataloft Inform.
- On an ongoing basis, subscribers receive a weekly ‘new content’ email which also contains ideas for using the content. When subscribers log in, they receive a ‘Tip of the day’ on the homepage and they can also sign up for WhatsApp ‘new content’ notifications.
- New subscribers can be set up within 48 hours (slightly longer for larger agent groups).
- Subscribers can email the team at any point with queries. There is also live chat support outside of normal working hours.
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Awards in 2021
Best EA Innovation 2021
Awarded in 2019
Best Estate Agency Suppliers Guide 2020: Excellent (Market Research & Data)
The Negotiator Awards 2019 - Supplier of the Year Services & Products (Marketing) - Gold
Dataloft is an established property market insight company with a long track record of analysing and reporting on the housing market for property professionals. Dataloft adds value to data through interpretation, insight and creativity, allowing clients to make informed decisions and demonstrate their market knowledge.
Dataloft Inform is an award-winning online platform offering instant housing market intelligence to postcode sector level. Dataloft Inform provides infographics, market commentary, branded market reports, flyers and letters, interactive charts and statistics, allowing subscribers to demonstrate their expertise in the market in seconds.
Dataloft Consult delivers in-depth analysis of local, national and international residential property markets. The team undertakes consultancy assignments to support business decision-making and produce publications that are central to a client’s marketing strategy.
Dataloft Rental Market Analytics (DRMA) is the largest and most comprehensive single source of residential rents achieved for the UK market. The dataset holds rent-paid transactions from individual tenants and tenancies and contains over 2.3 million aggregated references rigorously recorded by tenant referencing companies. It covers five years of historic data, with a monthly addition of around 30,000 new tenancies.