No one remembers average: a training day worth your time
No one remembers average: a training day worth your time
There’s no shortage of events in estate agency.
Webinars, conferences, panels, roundtables. Plenty of noise, plenty of ideas, but not always something you walk away from and actually use.
This one feels a bit different.
On 28 May at Street HQ in Manchester, Toby Martin is running a full-day training session called No One Remembers Average. And it’s exactly what it sounds like: a focused, practical day designed to help agents stand out in a market where most brands still look and sound the same.
What makes this one worth a look?
This isn’t a sit-and-listen type of day.
It’s built around the things agents actually need to get right now, including:
- marketing that cuts through
- social media that people actually engage with
- video that doesn’t feel forced or overproduced
- customer behaviour and how people really make decisions
- clearer strategy for standing out and winning attention
In short, it’s about helping you move away from “good enough” and into something people actually notice.
A different kind of training day
What stood out straight away is how this has been set up.
It’s a ticketed event, but it’s running on a pay what you want basis.
That’s not something you see often in this space, and it says a lot about the intention behind it. The focus is on getting the right people in the room, not putting barriers in the way.
So whether you’re a single-branch agency, a growing team, or simply someone who wants to sharpen how you show up, you can get involved.
Why it matters right now
The reality is simple.
Most estate agency marketing still blends into the background. Same language. Same formats. Same approach.
But the agents winning attention and instructions are doing things a little differently. They’re clearer, more human, more consistent, and far more intentional about how they present themselves.
That’s exactly the space this session is aimed at.
Not theory for the sake of it. Practical thinking you can take back and actually use.
Final word
If you’re looking for something that will genuinely challenge how you approach your marketing and brand, this is one to consider.
It’s a full day, it’s hands-on, and it’s built to give you something useful, not just something interesting.
And given how it’s been priced, there’s not much downside to giving it a go.