Rex Software launches innovative new way for agents to interact with buyers
Leading estate agency CRM platform, Rex Software, has announced the launch of its latest innovation, allowing agents to stay one step ahead, save time, deliver stronger vendor updates, and build more meaningful buyer relationships.
Launching on Thursday, 9 October 2025, Buyer Management enables agents to view all a buyer’s information in one place for each listing, facilitating faster completions and more informed follow-ups.
The new tool is a buyer-centric CRM experience that brings all relevant buyer datapoints and actions, such as interest level and viewing history, into easily actionable tables and workflows.
New features within Buyer Management make the process easier for agents than ever before; Listing Buyer Mode Table allows agents to track and manage buyers at the listing level, while with Contact Buyer Mode Table, agents can view a buyer’s full journey across multiple listings. With Dashboard Follow-ups, they can stay on top of viewing follow-ups and with Contact Side Drawer can take instant action, such as adding feedback, sending emails, and booking appointments.
Mark Hinkins, commercial director UK at Rex Software, said: “Buyer Management allows agents to focus on conversations, not clicks, which is vital for building relationships that sell properties. At Rex, everything we do revolves around enhancing the experience for buyers and vendors, enabling agents to build a reputation that makes clients choose them first, every time.
“The winning combination of having a full view of your buyer pool and vital data, with the ability to take action instantly in one place, is a game-changer in your approach to managing expectations, improving efficiency and closing those all-important deals sooner.”
For more information visit www.rexsoftware.com
About Rex Software:
Rex Software provides flexible, user-friendly software solutions for estate agents across the United Kingdom, Australia, and New Zealand. Their easy-to-use CRM helps to secure more property listings while enhancing customer relationships and driving peak performance in the office or on the go. With unmatched support, customisable features, and the most comprehensive mobile CRM on the market, Rex Software empowers estate agents and agencies to streamline operations and accelerate growth.
Issued on behalf of Rex Software by Chapter II. For more information, please contact Matt Holmes at Chapter II on 07794959612 or matt@chapterii.agency
Click here to find out how Rex can help your agency.
